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Tuesday, August 11, 2009

Lady Gaga: Phenomenon, Satire or good marketing?

Lady Gaga, definitely makes the news any way possible, from bizarre outfits and performances on stage, to walking the streets nearly nude.

Known for her avant garde clothing style, and open lifestyle.


Who is Lady Gaga? She was unknown a year ago. Now she is on everyone's lips. (no pun intended) Lady Gaga has already won a few awards, and is nominated for 13 awards from the Grammys, MuchMusic and MTV for her song Poker Face.


I decided to do some research on Lady Gaga, this is what I discovered.


Lady Gaga born, Stefani Joanne Angelina Germanotta in 1986 is from New York. She is a singer, songwriter, musician and performer.


Lady Gaga began her career as a songwriter, writing songs for Britney Spears and The Pussycat Dolls; while establishing herself as a performer in the New York underground club scene. At the same time Lady Gaga was writing material for her own debut CD The Fame.



Lady Gaga’s is musically inspired by glam rock artists such as David Bowe and Queen; to pop singers like Michael Jackson and Madonna. Lady Gaga's CD The Fame, heavily reflects her inspiration, lifestyle, and her personality.



She has stated that The Fame reflects her personality, and wanted The Fame to reflect that. The Fame claims Lady Gaga is about being famous, and how everyone wants to be famous. This explains her relationship with the paparazzi, which of course is great, free publicity. 


The Fame is a very unique CD, with it’s heavy pop and dance songs.

With themes such as partying, clubbing, fame, and paparazzi.


When The Fame was released in November 2008 it had a slow ride on the charts in the US. In Canada it was already #1 and to date the most sold units in any other country. The Fame was released in Europe in January 2009 and sold very well.


Lady Gaga promoted her CD with lots of live performances, public appearances with bizarre outfits on and off the stage, which the paparazzi quickly started to follow her, adding to the Lady Gaga phenomenon.


Lady Gaga is destined to be a great artist, and flamboyant star. We will be hearing a lot more from her in the future.


Her key to success is, she is an accomplished songwriter, musician, vocalist and knows how to work the paparazzi for her marketing. All the ingredients for a successful artist.


So is Lady Gaga just a phenomenon, satire or good marketing? I would say all of the above. Bravo Lady Gaga, I am a new fan.


By George Luker © Copyright 2009 Krule Music Group


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December 8, 2009 at 9:10 PM

Brava, not bravo. She is a female.

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